15 Jul, 2025

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Flex Printing Declared Green Category Under Pollution Control Board Guidelines

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Kerala Government Orders Field Verification of Private Plastic Recycling Units Under Sign Printing Industry

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Design is Everything in Digital OOH Advertising

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Design is Everything in Outdoor Advertising

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New Digital Billboard Shines Bright in Kochi!

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May 2025

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Flex Printing Declared Green Category Under Pollution Control Board Guidelines

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Thiruvananthapuram | 14 May 2025📰 Arnon Media – OOH & Signage Live News In a major relief to the signage and printing industry, the Kerala State Pollution Control Board (KSPCB) has officially classified digital flex printing units under the Green Category, provided they use government-approved materials and meet specific conditions. As per Circular No. KSPCB/258/2025-SEE-1, dated 14/05/2025, digital printing units that do not generate […]

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Kerala Government Orders Field Verification of Private Plastic Recycling Units Under Sign Printing Industry

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📍 Thiruvananthapuram | 28 May 2025📰 Arnon Media – OOH & Signage Live News In a major regulatory move to ensure transparency and accountability in waste management, the Kerala Suchitwa Mission has issued a directive for a detailed field assessment of all private plastic recycling units affiliated with the Sign Printing Industries Association. The directive, issued by Executive Director U.V. Jose IAS (Retd.), […]

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Design is Everything in Digital OOH Advertising

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By Alex Michael, The OOH Signage Specialist In Digital Out-of-Home (DOOH) advertising, even the most expensive screen at the busiest junction can fail—if the design doesn’t deliver. That’s the hard truth. Brands often invest heavily in premium digital slots, expecting high impact. But what many overlook is this: Digital OOH slots are limited—typically 6 slots of 15 seconds […]

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Design is Everything in Outdoor Advertising

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By Alex Michael, The OOH Signage Specialist In the fast-paced world of outdoor advertising, one fundamental truth holds strong:No matter how expensive the hoarding, no matter how prime the location—if the design fails, the message fails. Marketers often focus on media cost and site visibility but overlook the most critical aspect—design. You can book the best billboard […]

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