• January 16, 2022
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Category : FUTURE MARKETING

Adidas creates world’s first ever ‘Liquid Billboard’
Advertising DIGITAL OOH FUTURE MARKETING INNOVATIVE MARKETING OUT OF HOME OOH SOCIAL MEDIA

Adidas creates world’s first ever ‘Liquid Billboard’

Arnon editor September 3, 2021

The new promotion is in connection with the launch of their newBurkini Collection On June 24 th , adidas unveiled the world’s first ever liquid billboard in Dubai, in line with the brand’srecent debut of its Burkini Collection. The first-of-its kind stunt celebrates adidas’ drive to offer awider choice of technical apparel for athletes everywhere, […]Read More

The future of DOOH is 3D LED billboards
Advertising bangalore DIGITAL OOH FUTURE MARKETING INNOVATIVE Innovative Branding MARKETING OUT OF HOME OOH Outdoor Branding Product branding Retail Branding

The future of DOOH is 3D LED billboards

Arnon editor August 30, 2021

Giant 3D LED billboards are conquering the space of traditional OOH in many western nations. With a click you can change the content and it produces real life 3D visuals grabbing the attention of people Digital OOH (DOOH) is now very common. The latest in the DOOH is the 3D LED billboards. When capturing the […]Read More

Advertising Branding DIGITAL OOH FUTURE MARKETING INNOVATIVE Innovative Branding MARKETING MEDIA OUT OF HOME OOH SOCIAL MEDIA

Netflix pranks people in spain with a huge digital screen

Arnon editor July 26, 2021

This Publicis Italy stunt for Netflix, promoting its dark library of horror flicks, aims to provoke jump scares in broad daylight. Netflix is promoting its wealth of horror content by bringing a stalking demon to life which silently pursues passersby on the street. Working in cahoots with Publicis Italy an outsize interactive billboard has been requisitioned for the […]Read More

Taapsee Pannu is the brand ambassador of Vogue Eyewear India
Advertising bangalore Branding Chennai Delhi DIGITAL OOH Digital Printing EXPO FUTURE MARKETING Hyderabad INNOVATIVE Kerala MARKETING MEDIA Mumbai OUT OF HOME OOH Outdoor Branding Product branding Retail Branding SIGNAGE SOCIAL MEDIA TELEVISION UV PRINTING VIDEO VINYL CUTTER

Taapsee Pannu is the brand ambassador of Vogue Eyewear India

Arnon editor July 24, 2021

Vogue Eyewear, the premium global brand owned by Italy’s eyewear company Luxottica has announced Indian actress Taapsee Pannu as their brand ambassador. The actor will feature in a campaign titled ‘Lets Vogue.’ The campaign echoes the eclectic spirit of Taapsee and the brand’s overlaying message about women being confident and owning their distinctive vision of […]Read More

Leading exhibitions related to signage industry
EXPO FUTURE MARKETING MARKETING MEDIA SIGNAGE Travel

Leading exhibitions related to signage industry

Arnon editor June 13, 2021

Recent research conducted among FESPA’s audiences reveals a strong appetite for the live event, with 73% of respondents seeing trade shows as an essential platform for reviewing and making future product purchases The event website has the latest event information and updates regarding the health and safety measures that will be implemented at the show […]Read More

challenges ahead for digital printing industry and signage industry
Advertising bangalore FUTURE MARKETING MARKETING

challenges ahead for digital printing industry and signage industry

Arnon editor February 7, 2021

The OOH and signage industry foresee many challengesahead. While the pandemic and subsequent lockdown had put enough damage to the industry there are many other challenges now in front of them. Even before the pandemic India’s relation with China worsened over border disputes and as a result shipment from China is on the decrease. Add to it […]Read More

Re-envisioning advertising in the times of the pandemic
FUTURE MARKETING INNOVATIVE MARKETING MEDIA SOCIAL MEDIA

Re-envisioning advertising in the times of the pandemic

Arnon editor November 29, 2020

As the coronavirus pandemic progresses, companies are searching to find the right tone and message for their marketing. While some industries like travel and retail have cut back their ad spending, many companies are still heavily promoting their products and have pivoted their ad campaigns during the crisis. How are some of the world’s most […]Read More

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