Market research shows the value of LED (Light-emitting diodes) used in signage and professional displays around the world will reach nearly $3.6 Billion in 2019. They are used widely in the sign and display industry for the applications like digital signage, backlit channel letters / boxes and backlit professional-grade liquid crystal displays (LCDs). The customisation of various LED products for specific purposes has fuelled the growth of the LED industry. The outdoor advertising was quick to accept the new innovation that came in the form of outdoor LED displays due to its much conveniences. There is no doubt that it directly communicates with the audience and attract potential customers effectively. Also because of their luminous power and easy adaptability it provided the much needed comfort to the outdoor advertising industry.
There are many advantages on choosing LED signage boards over other means of outdoor advertising means. They are cost-effective and prominent, vivid and impactful, weatherproof and durable. The contents can be remotely accessed and changed. The smart features of LED signage boards are also helpful.
Everyone knows the effort needed to get the attention of a potential customer in a fast paced world flooded with advertisements. The customer on the other hand will notice an advertisement only for a matter of seconds. It is where indoor LED signs play a great role with their bright, clear, vibrant and intriguing display. Be it is an office premises, a mall, an airport, or a retail store, designing your indoor LED sign content cleverly will win you a customer. Passersby are sure to notice the dynamic LED display and in will turn them into your customers. Today irrelevant of size, big and small companies have understood that electronic signage is an affordable and effective investment to establish a brand image and attract new business.
From building’s exterior decoration, to traffic lights, the areas where LED signage boards can be made use is one of the advantages it has over other mediums. It can be supported by a custom easel, to stand on corners or inside walkways your business. LED signs also consume less energy than the usual neon signs. The needed power supply for LED signs can be up to ten times lower than the original neon boards.
From customisation of signage to meet strategic marketing values, LED signage boards performs well in giving the brand an unique identity. Since the light box technology is slim, lightweight and can be easily maintained, the possibilities it offer in design customisation is immense. The extended reach it promises through local placement of LED signage attracts convenience oriented customers. Apart from the usual customers, it also turn commuters who find it convenient than their regular store or service. With slide replacement possible, the design can be changed with simple updates on LED signage. The illumination of advertising through LED signage is visible across distance than any other medium.
LED display boards on vans is one of the new concepts in LED displays. Designed as a portable advertising medium to reach the maximum number of people, it breaks the clutter of conventional advertising mediums. LED displays boards are mounted on vans and they travel through local community enabling people to catch the view of the advertisement on LED display boards on vans.