3D LED Billbord in Nike Japan Shinjuku Tokyo,

 3D LED Billbord in Nike Japan Shinjuku Tokyo,
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DOOH New Inovation in 2022

Nike surprises everyone with its first 3D advertising , 3dbillboard #leddisplay #branding #dooh #nike #Japan

  • The sportswear firm Nike surprised everyone with the launch of its #AisMaxDay.
  • The first advertising of this campaign can currently be found in Japan, as detailed by Shun Hosoi, Brand Media Manager of the brand in the Asian country.
  • The advertisement is made up of a curved LED screen of the Cross Space building in Shinjuku square.

Immersive or experience marketing continues to win over consumers and customers on a daily basis. This time, Nike surprised all its followers and non-fans by daring with its new 3D advertising to celebrate the 2022 edition of its star footwear, the AirMax Day on 3.26 on March 26.

According to specialists, immersive marketing is content that includes videos, events or even experiences where the customer or consumer is at the center. In addition, this type of marketing is part of experiential and multisensory marketing, which is a perfect complement to take strategies to another level.

The sportswear firm Nike surprised everyone with the launch of its #AisMaxDay, where the American brand has decided to celebrate the 2022 edition of its star footwear with a proposal for outdoor advertising in 3D format.

Arnon editor

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